T-Shirts
Omni Badge Shirt
The Omni Badge Shirt was an internal apparel design created for The Omni Group and later offered through the Omni Store. The design deliberately draws from historical propaganda graphics—bold symmetry, heraldic framing, centralized iconography, and limited color palettes—while recontextualizing those visual cues around craft, labor, and shared values rather than authority or ideology. By borrowing the visual language of power and certainty, the piece reframes it inward, treating company culture as something built collectively and sustained through care and competence. The result is intentionally formal, slightly tongue-in-cheek, and meant to be read as an insider artifact rather than outward-facing branding.
Deus Ex Machina
Deus Ex Machina was an internal t-shirt design created for The Omni Group and later offered for sale through the Omni Store. The illustration draws from religious iconography and classical engraving styles, reimagined through a distinctly nerdy lens: a winged robot rendered as both mythic figure and technical artifact. The piece playfully reflects Omni’s long-standing affection for software, automation, and well-built tools—treating robots not as threats, but as companions in craft. It’s intentionally earnest, a little humorous, and designed for people who genuinely love machines, systems, and the joy of making things work well.
OmniDazzle
The OmniDazzle shirt was created to celebrate OmniDazzle, one of The Omni Group’s most intentionally playful applications. Built around visual chaos—sparkles, targets, motion trails, and comic-book energy—the design mirrors the app’s purpose: creating distraction, delight, and controlled nonsense on screen. Unlike most Omni tools, OmniDazzle wasn’t about productivity or precision, and the shirt embraces that freedom. It treats software as a space for joy and mischief, reflecting a culture comfortable with humor, experimentation, and tools that exist simply because they’re fun.
OmniFocus Timeline Map
The OmniFocus Timeline Map shirt was created as an internal and retail design for The Omni Group, using the visual language of the Tokyo subway map to chart the evolution of OmniFocus over time. Each “line” represents a platform, version, or major milestone—branching, converging, and continuing as the product grew across macOS, iPhone, and iPad. By borrowing a transit map’s logic of clarity through complexity, the design turns product history into something navigable and legible at a glance. It reflects Omni’s belief that sophisticated systems can still be understandable, and that good design helps people orient themselves—whether they’re managing tasks or tracing the path of a tool they rely on.
OmniGraffle Swiss Army Knife
The OmniGraffle Swiss Army Knife shirt was created as an internal and retail design for The Omni Group, using the familiar form of a multi-tool to describe OmniGraffle’s breadth and adaptability. The illustration replaces blades and implements with instruments of thinking—pens, rulers, connectors, diagrams—positioning the application as a single tool capable of solving many different problems. Rather than emphasizing one specific use case, the design celebrates OmniGraffle’s role as a flexible companion for designers, engineers, planners, and anyone who needs to make ideas visible. It reflects a philosophy of software as a toolkit: dependable, versatile, and ready for unexpected work.
OmniGiraffe
OmniGiraffe was an internal and retail t-shirt design created for The Omni Group, born out of a long-running inside joke that OmniGraffle was, inevitably, “OmniGiraffe.” Rather than correcting the misreading, the design embraces it—transforming a linguistic slip into a heraldic-style illustration featuring mirrored giraffes, geometric grids, and product iconography. The result is intentionally playful and self-aware, treating humor as a form of belonging. It reflects a culture comfortable laughing at itself, rewarding attention, and letting small, human moments shape the artifacts people carry with them.